The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
- Downloads：6264
- Type：Epub+TxT+PDF+Mobi
- Create Date：2021-05-19 11:56:53
- Update Date：2025-09-07
- Status：finish
- Author：Allan Dib
- ISBN：1989025013
- Environment：PC/Android/iPhone/iPad/Kindle
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Summary
WARNING: Do Not Read This Book If You Hate Money To build a successful business， you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth。 Traditionally， creating a marketing plan has been a difficult and time-consuming process， which is why it often doesn't get done。 In The 1-Page Marketing Plan， serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast。 It's literally a single page， divided up into nine squares。 With it， you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero。 Whether you're just starting out or are an experienced entrepreneur， The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth。 In this groundbreaking new book you'll discover: How to get new customers， clients or patients and how to make more profit from existing ones。 Why big business style marketing could kill your business and strategies that actually work for small and medium-sized businesses。 How to close sales without being pushy， needy， or obnoxious while turning the tables and having prospects begging you to take their money。 A simple step-by-step process for creating your own personalized marketing plan that is literally one page。 Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan。 How to annihilate competitors and make yourself the only logical choice。 How to get amazing results on a small budget using the secrets of direct response marketing。 How to charge high prices for your products and services and have customers actually thank you for it。 Author BiographyAllan Dib is a serial entrepreneur， rebellious marketer and technology expert。 He has started， grown and successfully exited multiple businesses in various industries。 His last business was in the
Reviews
Fatma Mostafa
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Amazing book
Samuel
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Great read on marketing for small to medium size businesses。
angelareadsbooks
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It was fine。
AT Nartey
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Great book！ Very insightful。I would definitely recommend this book to family and friends。 It brought up interesting topics I could discuss with friends and family。 I especially like the analogue of comparing branding to a person。 I will be reading this over again just to ingrained the lessons。
Dorothy Schanbacher-sachs
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Marketing made simple As a business owner of 3 years， with no classes taken in business or marketing， this really helped make marketing simple。 Takes a broad category and breaks it down into easy to understand sections。
Donna Wassing
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This book takes the struggle out of business planning。 It can help define and refine more than just marketing for a business， it can help build your brand， message and product line if you follow the principles for your whole business not just a marketing plan。 This book got me clearer on all aspects of my business and the sales results are definitely showing that its working。
Jayendra Kamat
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Muat must read for Marketing enthusiasts Definitely the best read on the topic of Marketing。 Learnt so many things that even a good Marketing MBA program won't teach you。 Muat must read for Marketing enthusiasts Definitely the best read on the topic of Marketing。 Learnt so many things that even a good Marketing MBA program won't teach you。 。。。more
Jorge Zapata
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Un un libro para leer mas de una vez que bueno que traduzca este tipo de autores
Marieta
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This was incredibly repetitive but I guess there was some good advice in there
Ganbayar
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For small business owners should read this book。
Sadiq Abubakar
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This review has been hidden because it contains spoilers。 To view it， click here。 Where do I get a free pdf pls
Elena
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The 1-Page marketing PlanMe ha parecido “El Manual de Marketing” que todo empresario con un buen producto o servicio NECESITA para llevar a su empresa al ÉXITO que todos deseamos！
Nicole Bills
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Great marketing plan to get out of the randomized strategies & understanding how to curate the growth of a customer。 Highly rec to all entrepreneurs and business coaches。 （glad I got the print version for all my reference notes。）
Tomás Del toro
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Una guía práctica y sencilla， como todo las acciones son las que hacen la diferencia。 Nuestra fe y autoestima sin factores que afectan los resultados siempre。
Stuart
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Good ideas to put in placeSome good ideas and things to focus on。 Easy enough to read and engaging。 I give it a strong B+。 I'd have to see the plans engaged and the results before I give it an A。 Good ideas to put in placeSome good ideas and things to focus on。 Easy enough to read and engaging。 I give it a strong B+。 I'd have to see the plans engaged and the results before I give it an A。 。。。more
Christopher Derrell
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This Book Is A Resource for All Industries， and SMBsI have read other reviews of this book saying its just good for people starting out， but isn't good for marketing strategies for larger companies。 The issue is those are judging a fish by it's ability to climb a tree; this book was made for Small and Medium sized businesses， and every one of the 9 chapters， plus the conclusion， are backed by sound and practical applications of each area that all small business owners or senior management can do This Book Is A Resource for All Industries， and SMBsI have read other reviews of this book saying its just good for people starting out， but isn't good for marketing strategies for larger companies。 The issue is those are judging a fish by it's ability to climb a tree; this book was made for Small and Medium sized businesses， and every one of the 9 chapters， plus the conclusion， are backed by sound and practical applications of each area that all small business owners or senior management can do， and will benefit for if they do。That said， there are general marketing principles in here， especially the lead management and nurturing section， that I'm sure large companies are using for their pipeline。 My advice to anyone reading this is to get the book， learn from it， and work the plan。 Smile at the results。 。。。more
Toby Philpott
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Packed Full of Great Advice If a small business owner never reads another book， this is the one they should read。 It’s full of great advice， both on marketing but also on the importance of systematising and keeping the end of the business journey in mind。 It’s given me lots of food for thought and a realisation that I need to rethink and re-engineer my company。 Highly recommended to those already in business and those thinking of starting up。
Janice Cook
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A friend suggested this book and I was SO glad that she did。 I still need to dive into that value-packed companion webpage and really fill out the One Page PDF that will pull all of this together but this was the type of book that I just couldn't stop taking notes while reading。 I was able to apply the learning right away in my copywriting and it helped me really think about my customer's journey。 This was a No Fluff read with lots of new ideas that weren't on my radar。 Refreshing！ A friend suggested this book and I was SO glad that she did。 I still need to dive into that value-packed companion webpage and really fill out the One Page PDF that will pull all of this together but this was the type of book that I just couldn't stop taking notes while reading。 I was able to apply the learning right away in my copywriting and it helped me really think about my customer's journey。 This was a No Fluff read with lots of new ideas that weren't on my radar。 Refreshing！ 。。。more
Shavon
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This is a highly recommended read。 I know just about all there is to know about sales conversion， but I was looking for a good read on marketing and promotion so that I can get noticed and have more opportunities to convert。 The 1-page marketing plan fills an important gap in the contemporary information available on effective promotion and client development。 It’s also a well-written， typo-free independently published book， so there’s no quality deficiency to detract from the solid business adv This is a highly recommended read。 I know just about all there is to know about sales conversion， but I was looking for a good read on marketing and promotion so that I can get noticed and have more opportunities to convert。 The 1-page marketing plan fills an important gap in the contemporary information available on effective promotion and client development。 It’s also a well-written， typo-free independently published book， so there’s no quality deficiency to detract from the solid business advice being dispensed。 There are a few bits of advice that I disagree with （such as the recommendation that promoters/salespeople develop an elevator pitch） but the few misses were not big enough to reduce my rating from 5 stars。 （Want to know what you should do instead of an elevator pitch？ Identify 2 questions that you can ask a stranger to determine whether there’s a chance that they are part of your client profile。 Work those questions into the small talk instead of reciting a personal ad。 That way you will gather meaningful information and you won’t be pitching people who have no interest in what you’re selling。） 。。。more
Star Alfriend
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Good book but no meatThe author gives good information about systems but stops short of actually telling you how to do it。 Example， he mentions that you should automate but does not give the name of the system that he is suggesting， this happens a lot。 It is like a woman saying， “I found a good dress” but then won’t tell you where she got it from。 I will say that he gives excellent advice if you are a small business owner this is a must read for sure the ending is the best part。 It all comes tog Good book but no meatThe author gives good information about systems but stops short of actually telling you how to do it。 Example， he mentions that you should automate but does not give the name of the system that he is suggesting， this happens a lot。 It is like a woman saying， “I found a good dress” but then won’t tell you where she got it from。 I will say that he gives excellent advice if you are a small business owner this is a must read for sure the ending is the best part。 It all comes together and makes sense。 。。。more
vinise williams
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Definitely a must read for business ownersDefinitely a must read for small business owners and people thinking of starting a business。 Easy to understand and easy to implement。🤗
Taher El
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Insightful， straightforward， and free of jargon。 Optimal for anyone who wants to learn the basics。
Marc Gallivan
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Very helpful！
Adam B
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Overall a fairly good book with an easy to follow marketing plan。 I felt the examples given were on the simpler side and wasn't nuanced。 I'd recommend reading this if you are in the early stages of your business career and would like a high level intro to marketing。In summary:There are three main phases of the marketing journey， aptly named the Before， During and After phases。Before: Getting prospects to understand you and your offering。 Composed of choosing your target market， crafting your mes Overall a fairly good book with an easy to follow marketing plan。 I felt the examples given were on the simpler side and wasn't nuanced。 I'd recommend reading this if you are in the early stages of your business career and would like a high level intro to marketing。In summary:There are three main phases of the marketing journey， aptly named the Before， During and After phases。Before: Getting prospects to understand you and your offering。 Composed of choosing your target market， crafting your message and reaching prospects via a variety of channels。During: Converting leads to paying customers。 Capturing leads， nurturing them and converting them to paying customers。After: Getting customers to grow your business for you。 Delivering a world class service， increasing the LTV and orchestrating and stimulating referrals。 。。。more
Stacey A Roush
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Right to the point！Thanks for packaging everything I needed to learn about marketing strategy in one quick read。 Thoroughly enjoyed it。 Now I can write my plan and clarify my goals。
Alex Zeiler
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If you have a business， this book is a must read。 It changes the way you may perceive marketing as a "business-strategy"。 It really cuts through the noise and provides actionable knowledge to take your business the the next level and generate more money in the process。Just read this book， trust me it's worth it。 If you have a business， this book is a must read。 It changes the way you may perceive marketing as a "business-strategy"。 It really cuts through the noise and provides actionable knowledge to take your business the the next level and generate more money in the process。Just read this book， trust me it's worth it。 。。。more
Dominykas Semeklis
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Pretty basic。
Paul Caspersen
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Exceeded expectations I wasn’t sure how technical this book would be， but it was a very easy and fun read and I learned a lot about marketing。 Well done Allan！
Loretta
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Some gems in this one。 I must be having a time of it because I am going to need to read this one a few times to understand more。 Great steps to incorporate in my daily/weekly/monthly/quarterly/annual routines！
Pat
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